The Nyama Choma Festival ended in style last Saturday with thousands of consumers being treated to a variety of sumptuous flame grilled meats. Held at the Kijitonyama postal grounds in Dar es Salaam the event, organised by Carol Ndosi, brought together meat lovers for an afternoon of fun, music and relaxation.
Heineken, which is a proud partner of the event, gave its VIP consumers a unique experience at the Heineken marquee, where the premium beer flowed and fans got to enjoy themselves in the company of Heineken Country Manager Tanzania Uche Unigwe.
The event saw fans treated to electric live band entertainment from Mapacha Wawili and a line-up of talented entertainers, including [Fusion Tz, Mafuvu,Dj Rico)
Speaking at the event Mr. Unigwe thanked consumers for the enormous support they have accorded the brand and recognized Carol Ndosi for her ingenious role in making Nyama Choma Festival a tremendous success.*
"Nyama Choma Festival is to date the biggest meat eating festival in East Africa and is held every quarter. As Heineken, we are proud to be part of this unique event, where we get to interact with our fans and consumers and have fun while we enjoy two of life's great pleasures: meat and Heineken. As usual Carol Ndosi, the brains behind this event, has outdone herself and we look forward to a continued partnership with her."
On her part, Ms Carol Ndosi, Managing Director of Altavista Events and organizer of the Nyama Choma Festival, Said she extremely proud of the team that has stood by her and helped ensure success of the event.
“We began with a single idea of bringing meat lovers for an afternoon of relaxation and fun. People have responded well to it. The last Nyama Choma we hosted over 12000 people. Our target is to grow by atleast 4000 each time we do an event in Dar. We also go to 5 other regions in the country including Arusha , Moshi, Mwanza, Dodoma and Mbeya. This September we heading to Kigali and Kampala,” she added